Winning Business Online Seminars30 Jan 2011, Posted by in Other News
The Winning Business Online Program is an initiative of BEC Australia and is funded by AusIndustry to provide a low cost series of workshops designed to help businesses like yours, use the internet to increase sales, reduce costs and simplify running your enterprise.
Sharon Peaty of Future Information Technology will be presenting each of the below seminars along side Business Development Guru, Lara Kilborn from the St George & Sutherland Shire BEC
Each workshop is 2 hours and costs only $20 for BEC Members and $25 non members.
St George & Sutherland Shire BEC is happy to provide this service from our premises at Kirrawee using a local E-commerce expert, Sharon Peaty, Future Information Technology. Please note that businesses must have an active ABN to enrol and can chose to do the entire series or only those relevant to your business.
All seminars held at:
Business Enterprise Center
Developing an E-Business
For those businesses that are ready to start developing a E-Business presence on the Web
Tuesday 15 February 10.00am-12.00pm
This workshop goes through the different types of E-Business plans available as well as the types of websites that can be created. It looks at how to decide whether or not an idea is viable as an online business and how to gain an understanding of the competitive landscape. You will also be given a guide to free online resources & research. Find out how to access the latest trends for any industry sector as well as information on suppliers, potential customers and business partners.
- Understanding the E-business Market
- Building an E-business
- E-business Planning
- Market Research
- Understanding Market Conditions
Designing a Web Site to Build Customer Loyalty
For those businesses that are now ready to start talking to a web designer and building a web presence
Friday 18 February 10.00am-12.00pm
In this workshop we will look at how to build your website ensuring it is easy to use, provides the best information, is efficient, cost effective and matches the style of your business. It also explains how to identify your target markets and customer trends, collect customer data and understand how to communicate with your clients and use email marketing more effectively to ensure your customers keep coming back for more.
- What Makes a Good Website?
- Levels of Adoption
- Transactions and Security Requirements
- Understanding Your Customers
- Customer Relations
- Managing Your Website
Promoting Your Business Online & Overseas
For those businesses that already have a web presence
Tuesday 22 February 10.00am-12.00pm
Understand online advertising methods, including Search Engine Optimisation (SEO), as well as how to market a business to both local and international customers. Learn about E-Commerce and the best way to sell your products and services online
- Search Engine Optimisation
- Online Promotions
- Web Traffic Analysis
- Web Advertising
- Online & Offline
- Global Markets
- Customer Service
- Logistics and Shipping
- Protecting Your Business